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Loyalty cards look like plastic credit cards and usually have a barcode or magnetic stripe, and some of them have chips to store customer information inside the card. Businesses use these stored data on a card to help a retailer understand and influence customers’ shopping habits.
Gift Cards are now issued not only by all retail stores including bookstores, cosmetics stores, superstores, hypermarkets even many medical centers have them.
Gift cards are one of the things that businesses today use to improve their business. These cards are printed in different styles with the company’s brand.